TMXmoney TMXmoney

Reach Affluent Individuals and Investors with High Disposable Income on TMXmoney

Advertise on TMXmoney

Brought to you by TMX Group (formerly TSX Group), TMXmoney.com is a financial portal featuring a host of high-quality North American financial content, from Canada's source of record for unbiased, timely and accurate financial information.

Viewed as a trusted and unbiased source of information about the Canadian capital markets, our web site attracts over 1.2 million unique visitors per month, rich with high net worth individuals, with disposable income, who are interested in making sound investment decisions. And with between 36 and 40 million page views per month, TMXmoney.com represents a phenomenal opportunity to communicate with your target audience!

Features and Content

We're serious about listening to our web site visitors, and the tools and information found on TMXmoney.com is a direct result of visitor feedback. TMXmoney.com includes Canadian financial information plus a host of new North American features and content, including:

  • Detailed quotes and company information for North American stock and derivative markets including searchable price history, annual and quarterly financials and news - U.S. quotes also include consensus research and SEC filings
  • E-mail and wireless price, volume and news alerts
  • Mutual fund information for both Canadian and U.S. funds
  • A robust portfolio tracking tool, including fundamentals, interactive charting, technical indicators, allocation analysis and news
  • A comprehensive stock screener, enabling visitors to efficiently evaluate and filter securities based on a variety of criteria
  • A set of financial calculators for lending, saving and retirement planning

Advertising and Sponsorship Opportunities - Premium Positioning!

  • Standard Ad Units - Leaderboard (728x90), Big Box (300x250), Skyscraper (160x600) - strategically placed on our web pages for optimal user viewing and interaction
  • Calculator Half-Banner (234x60) - a great above-fold position for sponsorship of a single financial calculator or group of calculators
  • Portfolio Action Buttons (120x60) - concise messaging placement in one of the most popular areas of the site, where users can access a snapshot of portfolio holdings and performance
  • Java Ticker Banner (468x60) - capture eyeballs with sponsorship of this persistent pop-up ticker window
  • E-mail Alerts (300x250) - users of the Portfolio tool can set up e-mail price, volume and news alerts delivered instantly to their inbox

Targeting Capabilities

Targeted ads are those that are only served up based on certain criteria. This enables advertisers to specifically target their message to a select group of people. Targeting parameters may include:
  • Geographic - by city, province, ISP
  • Daypart - time range, date range (weekends/weekdays only)
  • Language - English and/or French
  • Section - Target trading/financial professionals by having your advertising appear in specific site sections

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Metrics & Demographics

Site Traffic:
  • Over 1.2 million unique visitors month, and 35 million page views
  • 85% male, 15% female
  • 12% of our audience indicate they are professionals in the financial services industry
Affluent Audience with Disposable Income for Spending and Investing:
  • 71% of visitors are age 36-65, with 53% in the peak earning years of 46-65 and 24% nearing or in retirement at age 56-65
  • 50% of visitors have household incomes in excess of $100,000, with 9% in excess of $250,000
  • 52% have greater than $150,000 in invested assets (excluding principal residence)
Engaged and Involved Decision Making:
  • 23% of users say they have been interested in and/or clicked on an advertisement on our site
  • 75% rate their investment knowledge as intermediate to sophisticated. They trade regularly through their self-directed and/or discount brokerage accounts
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Learn More About TMXmoney.com Web Site Visitors

TMXmoney.com web site visitors are surveyed on a semi-annual basis. In addition to the wealth of demographic information we collect, TMX has built a comprehensive profile of TMXmoney.com web site visitors, including lifestyle, travel, career, real estate and entertainment preferences, to name just a few visitor focuses. Contact us to learn more about TMXmoney.com.

Contact Us

Marnie Michener:
Email: Marnie.Michener@tsx.com
Phone: (416) 947-4284

Todd Goldsbie
Email: Todd.Goldsbie@tsx.com
Phone: (416) 947-4797



 

Sales Contact

Marnie Michener
Marnie.Michener@tsx.com
(416) 947-4284

Ad Specification

Click here for a full list of available ad sizes and specifications.

Click here for expanded instructions for Creative Submission.

Click here for more information and the TMX Group Online Advertising Policy and Guidelines.